A promo we did for The Sisters Rosenzwieg, a production at Park Square Theatre in St Paul, Minnesota. We used a multi-camera setup to film the dress rehearsal, then pulled some serious overnight hours to get the promo up on the website by opening night. Here’s another example we did for the Billie Holliday story at [...]
A Corporate website – Branding & Business
A Corporate website is more than the face of a business. It is the market perception of a firm. When you are thinking about your website try to translate your business objectives into your web presence. Corporate website development does not need to require a technically adept team of designers or a market savvy group [...]
Mission accomplished, internet style
If you build it, will they come? Yes, for a while anyway. But building the website is only the first step.
Getting Traffic – Proper URL and Title Structure
Blogs are great. You go every day or once a week or even once a month and you are systematically opening doors to your website with every word you write. Structuring how you use words on the web is very important for anybody who wants to build a network or just get traffic. Some of [...]
The Barbara Streisand Effect – When Social Media goes Bad
Just because you have a great idea and you have great new digital tools doesnt mean you will get what you want with your social media campaign, and indeed the key as always with content is be original and for god sake tip your hat to your influences. Because if you stray into the [...]
Windows of Risk
Trend following works until it doesn’t, investors and gurus from Soros to the universe of tweet-perts advocate following a trend and jumping into cash before a trend ends and prices are brought lower as supply hits the market. Everyone has different indicators and time frames for their trades; and in a terrible downdraft there [...]
NZ COLLECTION Key Pieces #4 1936 NZ Silver Florin
What a beauty the kiwi design florin is, one issue that sets the point of reference for all coinage issued after. First issued in 1933 with the pattern of the Emperor George V, the 1936 reverse has Emperor VI but has the same browsing kiwi design. Numerous flaws and variations exist in NZ [...]
Fandor
The powers that be in the creative (read: content) industries have reacted with stunningly arrogant ineptitude to the disruption of the internet. Instead of whining and suing and bullying and messing with national sovereignty with their IP treaties, they might spend a bit more time and energy figuring out to exploit new content delivery channels. [...]
Communication 101
An open letter to my kids school: I would like to drag the NZ primary education system kicking and screaming into the 21st century. Like many parents, my primary means of communication is digital. Want to let me know something? Send me a tweet. Drop me an email. SMS me. I’ll get the message. I [...]
Chapter VI: A new beginning
The more observant amongst you will notice we’ve redone the site, for the fourth time in eight years. This is a more comprehensive overhaul, finally replacing my home-grown, roll-your-own, teach-yourself-PHP website I’d created in 2002 with a WordPress site. Why’d I go with WordPress instead of a more powerful, flexible CMS like Django, Drupal [...]
